New York Giants wide receiver Sterling Shepard (87) takes a pass in front of Terrell Edmunds (34) and Pittsburgh Steelers linebacker Devin Bush (55) during the first half at MetLife Stadium.
Vincent Carchietta | USA TODAY Sports
ESPN’s first outing of the 2020 National Football League with the New York Giants hosting the Pittsburgh Steelers attracted an average of 1
Despite hosting the Steelers at a fanless MetLife Stadium, the Giants lost their debut, 26-16, to the debut of new manager Joe Judge and offensive coordinator Jason Garrett. The game peaked at 13.1 million viewers around 9pm. 9.15pm Best Markets for Pittsburgh, Philadelphia, New York Baltimore and Washington D.C.
The second game between the Tennessee Titans and the Denver Broncos drew 7.6 million spectators while the Titans won, 16-14.
Numbers are down from last year’s average of 12 million viewers for the Monday Night Football doubleheader, which was also a drop from 13 million viewers in 2018, for the 2019 opening that saw the Houston Texans and New Orleans Saints.
Tom Brady # 12 of the Tampa Bay Buccaneers was fired from Trey Hendrickson # 91 of the New Orleans Saints during the second quarter at the Mercedes-Benz Superdome on September 13, 2020 in New Orleans, Louisiana.
Chris Graythen | Getty Images
But despite a 12% drop in spectators for NFL kick-off Thursday night and a drop for NBC Sunday Night Football and a 12% drop in CBS for regional games, Fox reported an increase in its game. national.
Fox said the match between the Tampa Bay Buccaneers, starring quarterback Tom Brady, and the Saints led by Drew Brees averaged 25.8 million viewers, a 7% increase from last week’s Week 1 home game. year, which recorded an average of 24.2 million.
“Fox crushed it on a game that, yes, it is [Drew Brees] is [Tom Brady] but it wasn’t that close, “said Dan Cohen, senior vice president of Octagon’s global media rights consulting division.” That says a lot about matchups and big names. “
On the regional front, NFL games averaged 13.5 million admissions in the first week, up 6% from last year (12.7 million) and the most watched opening since 2016. Cohen said that the numbers of spectators show that “[NFL] he is still the lion of the jungle “despite the now favorable position of the League on issues of social injustice.
With consuming habits changing and an overload of sports content, Cohen said competition for eyeballs was a determining factor as all four major US sports leagues are held simultaneously.
“I don’t think social injustice issues are even one, two, three or four of the main factors in any drop in ratings,” Cohen said. He added that the major sports league will overlap at least 10 times this month, which could represent more of a “scheduling challenge”.