Home / Business / Like Ford he is making sure his F150 remains the most popular truck ever

Like Ford he is making sure his F150 remains the most popular truck ever



This article was originally published by Michael Coates on Clean Fleet Report, a publication that provides its readers with the information they need to navigate the best fuel economy cars and trucks, including electric cars, fuel cells, plug-in hybrids, hybrids and advanced diesel and gasoline engines.

Only five years have passed since the last major redesign of the Ford F-150, not long historically in the world of trucks, but with the competition that heats up both traditional competitors and newcomers, Ford is pushing forward with the introduction of the all-new 2021

F-150, a remake of its best-selling and most profitable model.

The goal of this week’s introduction, hosted by Ford spokesman Dennis Leary and featuring a variety of Ford employees and F-150 customers, was to demonstrate that Ford is well aware that its position as the industry leader (the best-selling truck in the past 43 years) is not something that is presumed, but a result to be regained every year. The 2021 Ford F-150 has a very simple goal: to maintain and expand the market advantage for another year or two.