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Mall owner Simon Property Group will keep stores closed on Thanksgiving

But this year, in some of America’s largest malls and outlets, the Thanksgiving discount shopping frenzy won’t take place.

Owner of the shopping center Simon Property Group (SPG) said its locations will remain closed on Thanksgiving on Monday, although they will open the next day for Black Friday.

“In these difficult times, we have decided not to open on Thanksgiving, instead allowing our associates to spend the holidays with their loved ones,” David Simon, the company’s CEO, said in a statement.

The announcement marks a major shift in strategy for the biggest shopping weekend of the year, which has been getting longer and longer, with more stores opening on Thanksgiving and promotions extending to Cyber ​​Monday and into December. . Simon is the largest mall operator in the United States.
Many experts were expecting a similar change this year, thanks to the coronavirus pandemic.

“With everything going on, there may not be Black Friday at all,”

; Scott Rankin, KPMG US’s principal and national leader in consumer and retail strategy, told CNN Business in July. “I can’t imagine retailers buying inventory to stock up for an event designed to pack hundreds of people into one store. There are so many risks to that.”

Simon’s decision may also reflect the fact that, even before the pandemic, consumers were increasingly choosing to buy Thanksgiving and Black Friday deals online, rather than joining the mad rush to the stores. Last year, Thanksgiving online sales hit a record $ 4.2 billion.

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