Now, this is all a story about how Will SmithToday’s life was turned upside down 30 years ago … and now “The Fresh Prince of Bel-Air” is taking the fashion route to celebrate that momentous occasion.
All the relaxation, maximum and relaxation began for Will on September 10, 1990, when NBC aired the first episode of what was to become a quintessential ’90s show.
To commemorate the show’s premiere and cultural impact … a nostalgic “Fresh Prince” clothing line – with jackets, t-shirts, sweatshirts, sweatpants, socks, hats, masks and bags – just launched. It is inspired by Smith and his musical partner, DJ Jazzy Jeff.
The “30th Anniversary” collection includes 30 items that pay tribute to Smith’s roots in Philadelphia or his Bel-Air experience on the show … like acting on the Bel-Air Academy basketball team.
Of course, the entire line is also dripping with 90s fashion trends.
The apparel launch comes in some very exciting weeks for ‘Fresh Prince’ fans, as the cast is reuniting to film an HBO Max special that will air around Thanksgiving … and a 2-season order is just been picked up for a dramatized reboot of the classic sitcom.
Jazzy Jeff says … “This is truly a celebration of a legacy and it’s amazing to see the series evolve into a fashion brand and influence a whole new generation.”
The limited edition clothing is now available on the freshly launched Fresh Prince Store website.